Workshop

Interesting and strategically displayed merchandise plays a vital role in business success. Thoughtful product presentation not only attracts customer attention, but also significantly increases the likelihood of purchase. We know from experience that well-designed visual merchandising can set you apart from the competition and make your store a memorable place where customers want to return. What’s more, it’s often more effective than investing in costly advertising campaigns, as customers respond directly to the look and feel of the retail space.

To help you maximise the potential of visual merchandising, we offer three types of training, aimed at different audiences. The first are workshops designed specifically for store owners and their staff to learn how to effectively display merchandise, highlight its strengths and create an environment that encourages sales. The second type is training for schools to help students understand the basics of the industry and prepare them for future careers in retail. And the third category is individual training, ideal for individuals who want to learn visual merchandising techniques and apply them to their own projects or businesses, for example.

A school course that gives students valuable insight into the world of visual merchandising.

Practical training equipping you with the latest skills to work as a visual merchandiser.

We tailor each training session to the specific needs and objectives of the participants. During the initial meeting, we analyse your requirements and identify areas that need improvement or reinforcement. We use this information to draw up a detailed training plan. Once this has been agreed, we will come to you and start the training process, tailored to your needs.

Our workshops are designed to give each participant practical skills they can put into practice immediately. By the end of the course, they will have mastered the basic rules of merchandising, gained confidence in selecting and effectively merchandising products, and learned how to create attractive presentations that catch the customer’s eye at first glance. Participants will also be inspired with new ideas and knowledge that they can use in their professional lives. Our aim is not only to improve the visual aspect, but also to motivate and strengthen skills that are crucial for long-term success, such as creativity, effective communication and the ability to adapt to market changes.